Mission
Statement
It is our goal to help every organization fill the primal need that
all their people—employees, managers, customers, and more—have
for love, after which they will experience a natural and dramatic
increase in creativity, communication, collaboration, productivity,
and profitability.
History of Real Love
and
Real Love in the Workplace
| 1994 |
First Real Love test groups began in Georgia |
| 1995 |
First local and regional seminars conducted |
| 1996 |
Publication of the first Real Love book, The Wart King |
| 1998 |
Greg retired from his surgical practice,
after twenty years in medicine |
| 2000 |
Publication of the book, The Truth About Relationships |
| 2001 |
Beginning of extensive national seminar tour
Beginning of 1500 radio and television program appearances over the next several
years |
| 2002 |
Publication of Real Love by Gotham Books, a division of Penguin
Group in New York |
| 2003 |
The Real Love Companion
Real Love in Parenting
Real Love for Wise Men and Women |
| 2004 |
The Truth about Love and Lies audio CDs
Real Love in Dating |
| 2005 |
The Essentials of Real Love DVDs
The Essentials of Real Love Workbook
Publication of Real Love in Marriage by Gotham Books |
| 2006 |
Real Love and Freedom for the Soul
The Power of Real Love |
| 2007 |
Publication of Real Love in the Workplace
Translation of Real Love into Chinese
Initial corporate trainings in Real Love in the Workplace
Introduction of Real Love in the Workplace into China
Filming of initial Real Love PBS episode |
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“Clear and unsentimental, this book is not about weakness or permissiveness;
it’s about having a profound appreciation for who people are and
what they’ve done. Real Love is the single most powerful motivator
in a leader’s toolbox. This book is required reading, especially
for those who love profit but have an aversion to the ‘L’ word
in the workplace.”
— Ken Blanchard, author
of The One Minute Manager,
the best selling management book of all time
“Dr. Baer has not only isolated the critical key
to full human engagement, but he has the courage to push it forward.
Recognizing that human beings have essential emotional needs, we need
to change how we manage all the people around us: employees, customers,
and shareholders. This book provides a very deep look at how to genuinely
capture and release human commitment and contribution. I really enjoyed
this book.”
— Curt Coffman,
author, international best selling First
Break All the Rules
"Real Love in the Workplace is a refreshing alternative to leadership-by-fear-and-domination.
Don’t be fooled by the title. This book is full of hard-nosed practical
advice. The fact is, the world has changed such that those who do not
lead in this love-based way will fail in the new economy."
Mark Joyner,
author, best selling book, Simpleology
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